Salonia associati: a new brand, a new language

Celebrating twenty-five years of business operation has prompted Salonia Associates to rebrand the law firm.
The new symbol, the monogram SA, will be marking a new course for the company. Finding its roots in an ancient tradition, monograms have been used as a seal of the legal profession, originating back to the fifth century B.C.
The letters S and A – overlaid and interlocked – create a brand symbol with great graphic harmony and elegance. We designed also the corporate brochure and the new website for Salonia Associates. All these elements together shape a new identity that is classic and contemporary at the same time – values that have helped guiding the whole brand creation process.